BETTER CHOICE.
We strive to become better every day, and we continuously develop our methods to be more responsible in everything we do. Today 66,1% of the materials in our collections are sustainably sourced (BCI Cotton, Recycled Polyester, Organic Cotton, Responsible Wool Standard, Responsible Down Standard, LWG Leather etc.).
We each have a responsibility in the way we consume products and how much we buy. Our aim is to deliver products that are made to be worn many times and that can be taken care of. We are extending the lives of our products through the use of long-lasting materials with an emphasis on clever caring.
Because we are a part of an industry where the consumption of energy, water and chemicals are high, we constantly aim to stay updated on new materials and ways of producing in a more sustainable way. Based on knowledge and close collaboration with our suppliers we are sourcing preferred materials for the planet. To take responsibility for our supply chain we are educating our suppliers and offices in preferred fibers and new standards for materials and fibers.